"Set it and forget it" catchphrase inventor died #theBeeShow


Infomercial king Ron Popeil has died. The inventor of the Showtime Rotisserie and Pocket Fisherman was 86.

His family tells TMZthat Popeil died Wednesday morning at L.A.’s Cedars-Sinai Medical Center after suffering a medical emergency.

Ron was just as well known for his catchphrases “Set it and forget it” and the iconic “But wait, there’s more!”

Ron created the concept of the infomercial. In the early 1950s, he and a partner produced a minute-long, black-andwhite commercial for $500, according to his official site.

Among Ron's inventions, some of which can be seen in the Smithsonian Museum, are Mr. Microphone (the first Karaoke machine), the Popeil Pocket Fisherman, the Smokeless Ashtray and GLH-9 (Great Looking Hair Formula #9) Hair in a Can Spray.


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