Big Boy's Neighborhood

Big Boy's Neighborhood

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Victoria's Secret is ReBranding & Getting Rid Of Their Angels. Details Here

2014 Victoria's Secret Runway Show  - Swarovski Crystal Looks

Photo: Getty Images Europe

Victoria's Secret has announced that they are going to be rebranding the company and they will be getting rid of their signature Angels.

They also announced that they have a new campaign that will include Priyanka Chopra Jonas, soccer star Megan Rapinoe, Chinese American freestyle skier Eileen Gu, photographer and #Girlgaze founder Amanda de Cadenet, trans model Valentina Sampaio, South Sudanese refugee turned fashion industry success story Adut Akech, biracial model Paloma Elsesser. All of these ladies will be part of their new Trailblazers campaign - the VS Collection.

The chief brand executive stated "When the world was changing, we were too slow to respond," she continued "We needed to stop being about what men want and to be about what women want."

The company faced a lot of backlash because of their focus on the runway shows that were geared more towards men and their fantasies they have about women. They company has also been expanding their clothing sizes and the models they include in their catalogs.


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